Robert MattheesRobert Matthees
Founder @uxaesthetics + UX @m-pathy

7 Final Rules of User Experience Design

  • 1. They won't read your manual. Design self-explanatory!

  • 2. Users look for signs on their journey. WIIFM at each point!

  • 3. Humans love different levels of complexity! Educate step by step.

  • 4. Solutions come at the end. Start with the user's problem in mind!

  • 5. It doesn't work! Make it easy to correct error.

  • 6. Be a child. You don't like boring stuff!

  • 7. Ask your mum for help! Do user testing.

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Robert MattheesRobert Matthees
Founder @uxaesthetics + UX @m-pathy

Welcome to

It's Friday the 13th, January 2017 — and we successfully launched today! Welcome to our Knowledge and Research Hub. Here, we publish and share remarkable articles about Disruptive Strategies, UX, IoT, and related Product Design. There is a little learning section too — you can subscribe to our monthly newsletter at the bottom of each page... Great to have you here!

Robert Matthees

Robert MattheesRobert Matthees
Founder @uxaesthetics + UX @m-pathy

Product Design & User Research

How Do People Perceive your Product?

Robert Matthees walks you through a Philosophy of Brain & Product Design up to the 5 main questions you have to ask in user research. He is the Founder @uxaesthetics.

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Reading Time: 22min

Robert MattheesRobert Matthees
Founder @uxaesthetics + UX @m-pathy

Call for UX-Papers/Launch on Friday 13th

Everything that humans create is design. This makes Research in User Experience to a key factor for happiness — in all areas of our life. Currently, digital connectivity (e.g. the IoT) and disruptive strategies are driving a fast stream of products with completely new affordances. Let's share our insights in a cross-industry network. Please submit your papers and articles now! Our feed will go live on Friday the 13th, January 2017.

Robert Matthees

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